Contrarian Corpus
activist letter follow up
2024-05-01 · 49 pages

BP plc BP

BP under Lund and Looney's failed energy-transition strategy has produced sector-worst TSR, a record valuation discount, and governance failures — the board must engage with dissenting shareholders.

N 3 Narrative
V 2 Visual
C 2 Craft
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Thesis

Bluebell Capital Partners writes to BP's newly appointed Senior Independent Director Dame Amanda Blanc to escalate concerns first raised in October 2023. BP's TSR of 34% since Bernard Looney's CEO appointment trails Shell (69%), Chevron (87%), TotalEnergies (101%) and ExxonMobil (143%), and the stock now trades at a 37% discount to US majors on 7.9x forward PE versus 12.4x — well wider than the 21% historical 2006-2019 average. Bluebell argues this discount reflects a value-destructive 'Beyond Petroleum' strategy in wind and solar where BP lacks the skills or accepts sub-WACC returns. The recent UK High Court judgment quashing Lightsource bp's Burnhope solar planning permission as unlawful, BP's refusal to answer 36 AGM questions on the matter, and its blocking of Bluebell's AGM access are presented as proof of governance failure inconsistent with BP's own Code of Ethics. The letter requests a direct meeting with the Senior Independent Director.

SCQA

Situation

BP is a UK supermajor that under CEO Bernard Looney and Chairman Helge Lund pivoted toward renewables under a 'Beyond Petroleum' rebrand, with Lightsource bp positioned as the flagship vehicle for its solar strategy.

Complication

BP's TSR has trailed every major peer since Looney's appointment and the valuation discount has widened to 37% versus a 21% historical average, while the Lightsource bp Burnhope solar permission was just ruled unlawful by the UK High Court.

Resolution

Bluebell asks Dame Amanda Blanc, in her new role as Senior Independent Director, to grant a meeting to address BP's underperformance, value-destructive renewables investment, lack of board accountability, and refusal to engage with dissenting shareholders.

Reward

Closing the discount toward the 21% historical average and reallocating capital away from sub-WACC renewables would restore peer-relative TSR; no specific target price is quantified in this letter.

The three reasons

  1. 1

    BP's TSR of 34% since Looney's appointment lags every major peer (Shell 69%, ExxonMobil 143%)

  2. 2

    BP trades at a 37% discount to Chevron/ExxonMobil — far above the 21% historical average

  3. 3

    Lightsource bp planning was ruled unlawful, exposing governance failures BP refuses to address

Primary demands

  • Grant Bluebell a meeting with the Senior Independent Director to discuss governance and strategy concerns
  • Adjust oil and gas production policy in line with shareholder needs and discontinue value-destructive investment in wind and solar where returns are below cost of capital
  • Restore transparency and shareholder dialogue, including on the Lightsource bp planning controversy and refusal to engage with dissenting shareholders at the 2024 AGM

KPIs cited

EUR TSR since Looney CEO appointment
BP 34% vs Shell 69%, Chevron 87%, TotalEnergies 101%, ExxonMobil 143%
1Y EUR TSR
BP 5%, Chevron 6%, ExxonMobil 8%, TotalEnergies 26%, Shell 26%
Valuation discount to Chevron/ExxonMobil
37% currently, vs 21% average 2006-2019 and 15% low in 2018
12m forward P/E
BP 7.9x vs 12.4x average for US integrated oil and gas peers
Lightsource bp ownership
BP holds 49% stake; UK High Court still treated it as integral to BP's strategy

Pattern membership

Where this document fits across the library's 12 rhetorical / structural patterns.

Precedents cited

  • Bluebell's own October 4, 2023 letter ('BP - from British Petroleum to Beyond Petroleum to Back to Pragmatism')
  • Bluebell's March 18, 2024 letter to BP
  • BP's own 2020 Capital Markets Day positioning Lightsource bp as integral to its low-carbon strategy
  • UK High Court ruling (Galloway v. Durham County Council, Feb 21, 2024) quashing Lightsource bp planning permission

Notable slides (4)

Notes

Formal letter (4 pages of Bluebell content) addressed to Dame Amanda Blanc, BP's new Senior Independent Director, signed by Giuseppe Bivona and Marco Taricco (Partners and CIOs). Builds on prior Oct 2023 and March 2024 letters — clearly a follow-up escalation in an ongoing campaign. The bulk of the 49-page document is Appendix 1 (UK High Court judgment in Galloway v. Durham County Council quashing Lightsource bp's Burnhope solar planning permission, plus Bluebell's 36 AGM questions to BP) and Appendix 2 (a 2020 BP slide positioning Lightsource bp as a 'global platform with global impact'). The CEO-quote-contradiction tactic is used twice: BP's Code of Ethics ('integrity requires being honest and candid') and the 2020 strategy presentation ('enhancing people's lives in the communities in which we operate'). Stake size is not disclosed in this document; Bluebell self-describes as 'one of the main dissenting shareholders'. The peer-gap bar charts on page 2 are simple but on-message.